Tiktok The New Way to Do Business

Infographic | September 14, 2021

Small businesses play an important role in the United States labor market, and they are often considered the “lifeblood” of the U.S. economy. They employ 47.1% of all U.S. workers and contribute to 41% of all U.S. economic activity. SCORE’s latest “The Megaphone of Main Street” data report series delves into the story behind the impact of COVID-19 on small business hiring and the challenges small business owners face in their search for employees.

Infographic | January 10, 2020

It’s no surprise that consumers often feel a more personal connection to small businesses. There’s something about doing business with an independent CPA or indie cafe owner than with a big tax accounting firm or national coffee chain. But those personal connections have to be earned over time. With each interaction, one customer at a time, small businesses must prove themselves trustworthy. That trust forms the foundation for customer loyalty. In October 2019, we surveyed consumers to find out what they look for in the small businesses they support, as well as what business owners can do to earn their trust. Here’s what we learned about how small businesses earn customer loyalty.

Infographic | March 23, 2021

Corporate sustainability consists of three pillars: environmental, social, and economic. Each business is responsible for creating a sustainability plan that acknowledges all three. In addition to protecting the environment, sustainability measures can help small businesses gain favor with consumers by demonstrating social responsibility and business ethics. Sustainable practices also positively impact a company’s bottom line by reducing resource waste and improving productivity.

Infographic | March 8, 2022

Infographics are the fourth most popular type of content marketing. Of which, 70% of businesses spend on content marketing, which includes visual marketing. Learn about Marketers who use visual content on their blogs and websites, Facebook and Instagram.

Infographic | February 7, 2020

A summary of low cost, simple techniques that can improve cyber security within your organisation. This advice has been produced to help small businesses protect themselves from the most common cyber attacks. The 5 topics covered are easy to understand and cost little to implement.

Infographic | February 8, 2022

Brands need to invest in social media to increase their business exposure. Know more about the popular social media marketing platforms and the power of social media marketing for small businesses.